19 November 2015

LAUNCH OF CAPITAL ACCESS INSIGHT – INVESTOR PERCEPTION STUDIES

LAUNCH OF CAPITAL ACCESS INSIGHT – INVESTOR PERCEPTION STUDIES

Capital Access Group, the leading investor engagement adviser, has launched ‘Capital Access Insight’. This will offer listed companies a unique approach to investor perception studies.

Capital Access Insight will be led by Lorraine Rees who has extensive market and investor relations experience. Lorraine’s experience includes roles as Director of Investor Relations for a FTSE 100 group and Head of IR for a FTSE 250 company, as well as City experience as an equity analyst for an international broking house. She also has corporate finance and strategy experience for a leading UK bank and is a chartered accountant.

Our scientific approach to perception studies will help Boards and senior management understand investor views and behaviours, and maximise the efficiency of ongoing IR activities. Our methodology uses extensive data analytics to evolve opinions and investor strategies further, going beyond the traditional services available in the market today.

Richard Feigen, Chief Executive of Capital Access Group, said:

“We are delighted to be working with Lorraine to launch Capital Access Insight. Combining Lorraine’s extensive investor relations experience with our comprehensive analytics and investor engagement expertise, we can now offer in depth, targeted investor perception studies.

“Increasingly, companies are working with specialist firms to get right to the heart of what their shareholders think. Investor perception studies can help PLC boards shape their strategy and messaging. Capital Access Insight will give our clients the tools they need to understand the views of their investors.”

Lorraine Rees added:

“Perception studies offer an excellent way of exploring the views of investors. I look forward to working with the Capital Access team, whom I have known as a client of Broker Profile’s for many years. Together I am confident that our differentiated offering provides a unique insight into investor dynamics.”

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